Lisa Dailey-goodrich

With over 20 years of experience and more than 500 homes sold across Southern Sonoma and Marin Counties, Rick Warner is a seasoned expert known for his strategic, client-first approach to real estate. As the founder and team leader of The WE Group, Rick leads a powerhouse team where every member is an expert in their role—delivering a white-glove client experience rooted in precision, care, and results. Rick is a certified Probate and Trust Specialist with deep expertise in complex transactions, including divorce and asset dissolution. He is also a sought-after real estate coach, mentoring agents to build scalable and sustainable businesses. Rather than a traditional sales approach, Rick and his team take a consultative role—guiding clients through each step with clarity, honesty, and confidence. Their systems-driven process ensures that every listing stands out and every buyer is positioned to win. At the core of it all is one simple truth: no one out-negotiates The WE Group. In a world where hundreds of thousands of dollars can be on the line, Rick’s unmatched negotiating tactics often make the difference between a good deal and a mind-blowingly great one. Outside of real estate, Rick is a lifetime golfer, avid tennis player, and—just to keep things interesting—a marathon runner in his 50s. He’s also a proud dad of four, all now thriving adults.

We are a full-service, real estate brokerage representing clients across Santa Cruz County & the California Bay Area in a broad spectrum of classes, including residential, commercial, land, investment, and leasing.Living in the Bay Area for so many years gives us a unique perspective on the importance of relationships and community within real estate. With its ocean views, towering redwoods and one-of-a kind neighborhoods, Santa Cruz County isn't just a beautiful place to live it's the place we proudly call home. Our work with you is about building a relationship with a community member and neighbor. Our job is to get to know you and help you reach your real estate goals. Real estate transactions can be complex, so we do our best as knowledge experts to bring clarity, trust and ease to the process. When you work with us you can expect deep market knowledge combined with honesty, timely communication, and a personal approach. We're here to help, wherever you are on your real estate journey. Ask us questions, meet us for coffee at our Scotts Valley or Downtown Santa Cruz locations.We always love meeting new neighbors and friends.